Amidst a lack of big releases, AMC has decided to offer a new way for moviegoers to see films in theaters. Starting at $99, customers can get an entire theater to themselves for their own private screening.
The “Private Movie Showing” program’s base rate of $99 allows an individual, or a party of up to 20 people, to see older films. To see new releases, the price goes up to at least $149.
The current selection of films in the program include Christopher Nolan’s Tenet, the Liam Neeson-led action thriller Honest Thief, and the final film in the X-Men film series, The New Mutants. Some of the older films available include, Jurassic Park, The Nightmare Before Christmas, and Shrek.
At an additional cost, the host of a private screening has the option to use a microphone to emcee their event. And in order to bring heated food into a screening, there’s a $250 catering fee.
The recent wave of blockbuster delays has caused theater chains to struggle even more during the COVID-19 pandemic. Recent news suggested that AMC may run out of money by the end of 2020, or at least by early 2021.