Blake Lively and Justin Baldoni are set to be the leads in the film adaptation of Colleen Hoover’s bestselling novel. It Ends With Us. Baldoni is set to direct with Christy Hall adapting the script and development with Wayfarer Studios and Sony Pictures.

Alex Saks is producing for the Saks Picture Company, with Jamey Heath producing on behalf of Wayfarer Studios. Executive producers include Lively and Hoover, as well as Steve Sarowitz, Hall, Andrew Calof, and Baldoni on behalf of Wayfarer.

The story follows Lily, a recent college grad who moved and is looking to start her life. Instead, she meets Ryle and falls in love with him, only to have her first love Atlas reappear in her life and challenge her relationship with Ryle.

Hoover is currently the best-selling novelist in the U.S., thanks to “BookTok,” which earned her 2 billion views. She has sold over 20 million books and has written ten bestselling prints in 2022. It Ends With Us was on the New York Times Best Seller List for over 90 weeks.

Baldoni is best known for his starring role in CW’s Jane the Virgin but has moved behind the camera to work on films like Clouds and Five Feet Apart. He also hosts the Webby-nominated podcast The Man Enough Podcast, which dives into the nuances of masculinity. In complementary fashion with his podcast, Baldoni has written a book titled Man Enough: Undefining My Masculinity in 2021, as well as Boys Will Be Human.